// OUR STORY

15 Years Helping People Choose Coverage Confidently

We're an independent agency — not tied to any one carrier — so our advisors recommend what actually fits your life, your family, and your business.

// THE STORY

Built by people who
know the gym floor.

Our founder spent 11 years as a 1099 personal trainer in Texas before becoming a licensed insurance advisor. The trigger? A torn rotator cuff demo'ing a clean-and-press, an emergency-room visit, and a $9,400 bill — because the "cheapest plan" he picked off a marketplace dropdown had a $7,500 deductible and didn't include his orthopedic surgeon in-network.

He went looking for an agent who actually understood fitness work. He couldn't find one. So he became one.

Peak Form Health exists because trainers, coaches, gym owners, and athletic trainers deserve an agent who speaks their language — 1099, Schedule C, ortho, ATC, ICHRA, group dental for floor staff — and treats their business like a business, not a hobby.

Peak Form Health coaches and trainers in a dark industrial gym
// WHAT MAKES US DIFFERENT

Four reps, repeated daily.

REP 01
Built for fitness pros, not the average buyer
Most agents treat trainers like any other 1099 worker. We specialize: ACA marketplace, ICHRA for gyms, supplemental for physical-contact work, and bridge coverage for seasonal coaches.
REP 02
100% independent
Peak Form isn't owned by or financially incentivized by any single carrier. Our advisors earn the same commission rate regardless of which plan they recommend.
REP 03
Free service, transparent comp
Consultations, plan comparisons, and enrollment cost zero. Carriers compensate us — you pay the same as buying direct, often less, because we know which carriers price fitness-pro income best.
REP 04
We stay with you, season after season
Same advisor for claims, annual reviews, renewals, and the year you go from solo trainer to opening your own studio.
// OUR MISSION

Make quality health coverage accessible, understandable, and affordable for every fitness pro — through honest, specialist guidance and a service that costs you nothing.

// VALUES

How we operate.

TRANSPARENCY
We tell you exactly what a plan covers and what it doesn't. No surprises in March.
INDEPENDENCE
Our recommendations are never influenced by carrier incentives or sales targets.
SPECIALIZATION
We say no to non-fitness clients. Going deep beats going wide.
LONGEVITY
We're not here for the sale. We're here for the relationship — year after year.
// LICENSED CARRIER NETWORK

Appointed with the carriers that matter.

Peak Form Health is licensed in all 50 states for health, dental, vision, life, and supplemental insurance. Our advisors are appointed with major carriers including:

Blue Cross Blue ShieldAetnaCignaUnitedHealthcareHumanaOscar HealthMolinaAmbetterBright HealthKaiser PermanenteDelta DentalVSPMetLifeGuardianAmeritasAflacTransamericaAllstate
// WHY PEAK FORM

We work for you.
Not the insurance company.

As an independent specialist agency, we represent fitness pros — not any single carrier. Unbiased advice, transparent recs, plans picked to serve your business.

REP 01

100% INDEPENDENT, ZERO PRESSURE

Not owned by any insurance company. We shop 50+ carriers and recommend what actually fits your training income — no preferred plan list, no sales quotas.

REP 02

FREE TO YOU. ALWAYS.

Carriers compensate us when you enroll. You pay the same — or less — than buying direct. No fees, no upsells, no consultation charge.

REP 03

ONE ADVISOR. FOR LIFE.

Your Peak Form advisor stays with you year over year. Renewal reviews, claims help, life changes — same number, same person.

REP 04

FAST, NO-PAPERWORK ENROLLMENT

Most fitness pros are fully enrolled inside 48 hours. Digital signatures, no fax machines, coverage live the day it kicks in.

// TRAINER STORIES

FROM THE COACHES
WE'VE COVERED.

Real fitness pros who needed coverage that fit a 1099 paycheck, a studio P&L, or a sideline contract.

Demo'd 200+ lifts a week for six years and finally needed shoulder PT. Peak Form lined up a marketplace plan with ortho coverage — my surgeon was in-network, and the subsidy made it actually affordable.

JORDAN F.
1099 PERSONAL TRAINER · SAN DIEGO, CA

I juggle 1099 income from four studios — never knew how to estimate my ACA subsidy. The advisor walked me through it in 20 minutes and I'm paying $61 a month for a real plan.

COACH TASHA
GROUP FITNESS INSTRUCTOR · 4 STUDIOS · ATLANTA, GA

Wanted to offer coverage to keep my floor staff. Peak Form set up a group plan that actually fit a small gym budget — my trainers stopped looking at corporate gigs.

HEATH D.
OWNER · CONCRETE STRENGTH GYM · AUSTIN, TX

I'm a per-diem ATC working two college contracts. Bridge coverage between seasons saved me from a $7k ER bill in August. Peak Form just gets the rhythm of the job.

MARCUS L.
ATHLETIC TRAINER · ATC · COLUMBUS, OH

Own a 12-trainer CrossFit box. Their ICHRA setup lets each coach pick their own plan and we reimburse — payroll loves it, the team loves it.

RIA M.
OWNER · BOX 47 CROSSFIT · DENVER, CO

Sports performance coach with three off-season gaps a year. The supplemental injury rider paid out $4,500 after a hamstring tear — covered rent and PT while I was off the floor.

ELI K.
SPORTS PERFORMANCE COACH · PORTLAND, OR